Why did we cancel PSL Matches on our platform?
We were aghast and deeply saddened to hear about the attacks in Pulwama. Being an Indian company, it was important for us to stand in solidarity with our Indian Armed Forces and therefore, we suspended all Pakistan Super League (PSL) matches on our platform on 16th February 2019. We also contributed a sum of Rs. 10 lakhs to the Bharat ke Veer fund created by the Ministry of Home Affairs, to support the families of the martyred jawans who had made the supreme sacrifice for the nation.
How Fantasy Sports contributes to the growth & revenue of sports leagues?
There have been numerous research reports on how fantasy sports increases sports consumption and positively impacts the growth of real-life leagues. Fantasy Sports has a direct relationship with sports and that is also proven by the league partnerships that we have forged. All major national and international sports leagues like VIVO IPL, ICC and NBA, have partnered with us to deepen their fans’ engagement with the respective sport.
What did other platforms do in this situation?
Dream11 and some other fantasy sports operators cancelled all matches on their respective platforms. There are some operators who are still offering PSL to their users. There are other operators who made promises to remove and stand by the Indian Armed Forces in the beginning but have not abided by their earlier made announcements.
These fantasy sports platforms continue to contribute to the growth and revenue of PSL.
This makes us think that while many of us tried to stand in solidarity with our Indian Armed Forces, there are operators who do not want to miss any opportunity to generate revenues.
This message is to make sure our users and the sports fans, in general, remain aware and are not misguided.